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A Closer Look at the Free Google Pages Service - continued

The Google Pages URL Syntax is "username.googlepages.com/pagename" (starting with http://). Make sure that you give a new page a title that reflects the desired file name, and change the title of the page to its real title afterwards. The inability to rename a page renders the "copy page" feature more or less obsolete. The copy of the original page is simply named "originalpagefilenameX" with X being a number starting with 2 for the first copy.

Accessing the uploaded images and deleting them is simple. The user must be careful though, because there is no indicator if an image is used in a "published" (i.e. live) page or not. Deleting an image that is in use creates a broken image on the public site.

Static Content is not an Option

If you would like to have the same content for certain areas on all your pages, such as a footer or main navigation, you have a problem which can only be solved by cumbersome manual labor.

You can not incorporate anything to your site template. This means that you have to recreate the static content for every page manually. If something changes, you have no choice but must update every single page of your site manually one by one. This is a major shortcoming that practically assures that some pages will be inconsistent with the overall look and usability of the site.

No JavaScript or iFrames

JavaScript and iFrames are forbidden to be used in your Pages. If you add the code manually, it's will be removed by the page creator automatically. This includes inline and external JavaScript. This means that you can not add most of the common types of advertisements to your pages to monetize the site, including Google AdSense Ads, Amazon Product Ads, Linkshare DRMs or Chitika Ads.

You can also not use any JavaScript to improve site usability.

General Tools are Simply Absent

Google Pages does not offer any type of tools to extend the features of the site beyond a small collection of static HTML Pages with a little bit of content.

The ability to place AdSense Ads on those Pages should be of high interest by Google since it allows them to increase their advertising revenue. Any built-in function to place AdSense Ads somewhere into Google Pages is not in sight anywhere. I assume that this will be coming at some point because Google Pages is simply perfect for Google AdSense.

The ability to create any type of forms or, in general, ANY interactive content does not exist, which severely limits the use of Google Pages. This is something the Google Pages team should work on.

Providing features like a contact form that integrates with Google GMail, the publishing of feeds from Google Reader or the integration of Google Maps and Google News would be perfect for Google Pages. Google Analytics can't be added to the Pages either.

Indexing of Google Pages by Google Search

Google automatically adds Google Pages to the content to be crawled by its Web Crawler and seems to index them well, which does not surprise me since they know exactly how those pages are layed out and structured. This is a free bonus and might be reason enough for some to use the tool.


Google Pages is surely for a good reason still in Beta Status and will probably remain in that status for quite a while. The existing features have a lot of flaws, and also a lot of very important features are missing all together.

Google Pages does also not interface with any other existing Google Service, although Google Pages is a perfect candidate to exploit and showcase a wide variety of existing Google Services (live and beta ones). Google has still a long way to go with this service to provide a useful tool for the general public.

I see its use today as a place where you can create some static pages with content to link to from your blog at Blogger or other blogging services. It is certainly not enough for most people to create their complete Homepage/Presence on the Internet via Google Pages.

It might also be an alternative for some Geocities users since Google Pages does not show any 3rd party advertisement anywhere on the pages.

About The Author

Carsten Cumbrowski is an Internet Marketer and Web Developer with over 7 years experience in web development and over 20 years experience in development in general. He operates an Internet Marketing and Web Development Resources Site at http://www.cumbrowski.com.

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